Enterprise LayerEnterprise Layer
Soft Stack 不是鸡汤。它决定 FDE 能不能把一个模糊、政治化、数据混乱的企业需求,转成可执行、可验收、有人维护的工程计划。The Soft Stack is not motivational talk. It decides whether an FDE can turn ambiguous, political, messy enterprise needs into executable, acceptable, maintainable engineering plans.
学习产出Learning Outcomes
用三问找到根因Use Three Whys to find root pain
识别 Champion、Blocker 和真实成功指标Identify champion, blocker, and success metric
写出技术 PRD/SOW/ADRWrite technical PRD/SOW/ADR
把 Demo 讲成价值叙事Turn demos into value narratives
扩展学习资源Resources
检查清单Checklist
组织与政治Organization and Politics
- 项目 Champion 是谁?谁真的愿意推动试点?Who is the champion who will fight for the pilot?
- 潜在 Blocker 是哪个部门?IT、法务、财务还是业务主管?Which function may block it: IT, legal, finance, or business owner?
- 成功指标是什么:更快响应、更高转化、更低错误率还是更少人工?What is success: faster response, higher conversion, lower error rate, or less manual work?
Diagnostic Mindset 课堂练习Diagnostic Mindset Practice
事实来源在哪里?Where is the system of record?
如果核心数据只在某个人的 Excel、微信群截图或本地 ERP 导出里,项目风险已经出现。FDE 要先确认数据来源、责任人、更新时间和可信度。If core data lives in one person's Excel file, chat screenshots, or local ERP exports, the project is already at risk. The FDE must verify source, owner, freshness, and trustworthiness.
不做这件事的代价是什么?What is the cost of inaction?
如果没有明确代价,项目很容易变成好看的 Demo。FDE 要问清楚它影响收入、成本、时间、错误率、体验还是合规。Without a clear cost, the project becomes a nice demo. The FDE asks whether it affects revenue, cost, time, error rate, experience, or compliance.
第 2 天谁来维护?What does Day 2 look like?
上线之后谁看日志、谁改 Prompt、谁补数据、谁处理投诉?没有内部 owner 的 AI 项目,通常会在 FDE 离开后失效。After launch, who checks logs, edits prompts, fills data gaps, and handles complaints? Without an internal owner, AI projects often fail after the FDE leaves.